Module 4-3: "The Most Powerful Media to Grow a Business"

Module 4-3: "The Most Powerful Media to Grow a Business"

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How to Unleash the Profiting Power of a Newsletter

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Lesson 4-3:"The Most Powerful Media to Grow a Business"

[text_block style="style_1.png" align="right" font_size="15" font_style="300" font_color="%23c0c0c0" font_spacing="0" font_shadow="none" top_padding="10"]Lesson Level:  Beginner / Intermediate / Advanced[/text_block]
[text_block style="style_1.png" align="right" font_size="15" font_style="300" font_color="%23c0c0c0" font_spacing="0" font_shadow="none" top_padding="10"]Lesson Length:  21m 38 sec[/text_block]

LESSON BRIEF

[op_liveeditor_element data-style=""][text_block style="undefined" align="left" font_color="%23788596"]Newsletters have been called "The most powerful media you could possibly use to grow your business."

Lo-and-behold, this newsletter strategy is consistently recognized as being a top performer.

Whether your business is designed as B2B or B2C:

Newsletters keep your business in top-of-mind!

They allow you to convey “what’s new” with your business, and tactfully introduce your offerings in a ways that are perceived as a value-added publication (not advertising). And unlike a magazine, newsletters are distributed for the sole purpose of building and maintaining relationships.

Remember, you cannot overvalue the importance of a relationship – people buy from people they know, like, and trust!

Also, unlike a magazine, your newsletter is bringing people into the “inside” of your business for tips, techniques, and strategies - it’s a group of like-minded people, a community sharing a similar desired outcome.

But it's not as simple as writing up content... it takes a strategy.  A strategy you'll discover inside this presentation.[/text_block][/op_liveeditor_element]

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