Using Meaningful Communication to Increase Frequency
How to Strategically Use Meaningful Communication to Get Your Buyers Coming Back to You Time-and-Time Again
[/text_block]
LESSON TASKS
[op_liveeditor_element data-style=””]
- Identify all the “Friction Points” and reasons why someone would stop doing business with you
- Know everything your buyer must believe before they do business with you again
- Identify ways you can educate your buyer and to eliminate the friction points
- Make sure you watch The Customer Re-Engagement Strategy in the bonus section
[/op_liveeditor_element]
[op_liveeditor_elements][/op_liveeditor_elements]
LESSON BRIEF
[op_liveeditor_element data-style=””][text_block style=”undefined” align=”left” font_color=”%23788596″]When clients stop doing business with you – most of the time, it has absolutely nothing to do with the quality of your product and service.
You can have the BEST product or service in the world and still lose customers.
So what is it? What aren’t their buyers purchasing with as much frequency as they could?
Most of the time, they inadvertently stop doing business with you because of one key reason: they didn’t know better.
How can you fix it?
Meaningful communication or, as I call it: Selling through serving with quality education that answers:
- Why should someone continue to do business with you?
- Why should someone buy the next product from you?
- What’s the benefit of doing it?
- What’s the drawback of not doing it?
[/text_block][/op_liveeditor_element]
[op_liveeditor_elements][/op_liveeditor_elements]
Downloads
-
The Repeat Purchase Worksheet (via Google Spreadsheets)
Before Using Go to File -> Make a Copy
NEXT LESSON
[op_liveeditor_element data-style=””][text_block style=”undefined” align=”center” font_size=”20″ font_style=”bold” font_color=”%234d5560″]Lesson 6-2: Auto-Renewal[/text_block][/op_liveeditor_element]
[op_liveeditor_element data-style=””]
[/op_liveeditor_element]
[op_liveeditor_element data-style=””]
[/op_liveeditor_element]
[op_liveeditor_element data-style=””]
[/op_liveeditor_element]
[op_liveeditor_element data-style=””][text_block style=”style_1.png” align=”left” font_color=”%23788596″]Powerful secrets for using ‘Auto-Renewal’ to grow your bottom-line.[/text_block][/op_liveeditor_element]
[op_liveeditor_element data-style=””]
[/op_liveeditor_element]
[op_liveeditor_elements][/op_liveeditor_elements]
Responses