Module 6-5: Magnetic Loyalty Programs – Predictable Profits Members Area

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Magnetic Loyalty Programs

[headline style="1" font_size="40" font_color="%2337a5d7" align="center"]Magnetic Loyalty Programs[/headline]

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How to Use Loyalty Programs to Increase Sales and Keep Your Buyers Coming Back to You (Instead of Your Competition)

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[text_block style="style_1.png" align="left"]<p style="text-align: center;">How to Use Loyalty Programs to Increase Sales and Keep Your Buyers Coming Back to You (Instead of Your Competition)</p>[/text_block]

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[video_player type="embed" width="800" height="450" align="center" margin_top="0" margin_bottom="0"]<img src="http://pprofitsmember.wpengine.com/wp-content/themes/optimizePressTheme/lib/images/video_placeholder.png" alt="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" width="1" height="1" />[/video_player]

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LESSON TASKS

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What rewards can you offer that have a high-perceived value to your buyer?
What type of loyalty program will you create?
How will you make the sign up and follow process easy?

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[op_liveeditor_elements] <div class="row element-container cf " >[op_liveeditor_element data-style=""][bullet_block  large_icon="68.png" width="" alignment="left" font_size="16" font_color="#788596"]<ul><li>What rewards can you offer that have a high-perceived value to your buyer?</li><li>What type of loyalty program will you create?</li><li>How will you make the sign up and follow process easy?</li></ul>[/bullet_block][/op_liveeditor_element]</div>[/op_liveeditor_elements]

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Lesson 6-5:Magnetic Loyalty Programs

[news_bar style="1" color="#3F858C" feature_text="Lesson%206-5:" main_text="Magnetic%20Loyalty%20Programs"][/news_bar]

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[text_block style=”style_1.png” align=”right” font_size=”15″ font_style=”300″ font_color=”%23c0c0c0″ font_spacing=”0″ font_shadow=”none” top_padding=”10″]Lesson Level: Intermediate / Advanced[/text_block]

[text_block style="style_1.png" align="right" font_size="15" font_style="300" font_color="%23c0c0c0" font_spacing="0" font_shadow="none" top_padding="10"]<strong>Lesson Level:</strong>  Intermediate / Advanced[/text_block]

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[text_block style="style_1.png" align="right" font_size="15" font_style="300" font_color="%23c0c0c0" font_spacing="0" font_shadow="none" top_padding="10"]<strong>Lesson Length:</strong>  9m 32 sec[/text_block]

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LESSON BRIEF

[op_liveeditor_element data-style=””][text_block style=”undefined” align=”left” font_color=”%23788596″]Here’s why loyalty programs are an important profit driver for moving the needle in your business:

81% of consumers are more likely to continue doing business with brands that offer loyalty programs (Bond)
70% of consumers modify the when/where they purchase from in order to maximize points (Bond)
66% of consumers modify amounts they spend to maximize points (Bond)
73% of loyalty programs members are more likely to recommend brands with good loyalty programs (Bond)

In other words, if you have a loyalty program – on average – your consumer will buy from you in greater frequency, in greater amounts, will remain more loyal to you and refer their friends.[/text_block][/op_liveeditor_element]

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[op_liveeditor_elements] <div class="row element-container cf " >[op_liveeditor_element data-style=""][text_block style="undefined" align="left" font_color="%23788596"]<span style="font-weight: 400;">Here’s why loyalty programs are an important profit driver for moving the needle in your business: </span><br />
<ul><br />
	<li style="font-weight: 400;"><span style="font-weight: 400;">81% of consumers are more likely to continue doing business with brands that offer loyalty programs (</span><a href="http://info.bondbrandloyalty.com/2016-loyalty-report"><span style="font-weight: 400;">Bond</span></a><span style="font-weight: 400;">)</span></li><br />
	<li style="font-weight: 400;"><span style="font-weight: 400;">70% of consumers modify the when/where they purchase from in order to maximize points (</span><a href="http://info.bondbrandloyalty.com/2016-loyalty-report"><span style="font-weight: 400;">Bond</span></a><span style="font-weight: 400;">)</span></li><br />
	<li style="font-weight: 400;"><span style="font-weight: 400;">66% of consumers modify amounts they spend to maximize points (</span><a href="http://info.bondbrandloyalty.com/2016-loyalty-report"><span style="font-weight: 400;">Bond</span></a><span style="font-weight: 400;">)</span></li><br />
	<li style="font-weight: 400;"><span style="font-weight: 400;">73% of loyalty programs members are more likely to recommend brands with good loyalty programs (</span><a href="http://info.bondbrandloyalty.com/2016-loyalty-report"><span style="font-weight: 400;">Bond</span></a><span style="font-weight: 400;">)</span></li><br />
</ul><br />
<span style="font-weight: 400;">In other words, if you have a loyalty program – on average – <strong>your consumer will buy from you in greater frequency, in greater amounts, will remain more loyal to you and refer their friends.</strong></span>[/text_block][/op_liveeditor_element]</div>[/op_liveeditor_elements]

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Downloads

Loyalty Programs Brainstorm (via Google Spreadsheets)

Before Using Go to File -> Make a Copy

[file_download style="2"][download title="Loyalty%20Programs%20Brainstorm%20(via%20Google%20Spreadsheets)" icon="style1-File-64×64.png" file="https://docs.google.com/spreadsheets/d/1cenGXnICRsWzpB2nmJei0mSBmX9B4MzXKDaVAY3n46w/edit?usp=sharing" package="" level="" new_window="Y"]Before%20Using%20Go%20to%20File%20-%3E%20Make%20a%20Copy[/download][/file_download]

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— SPACER —

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100% Complete

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[op_liveeditor_element data-style=””][text_block style=”style_1.png” align=”left” font_color=”%23788596″]Keep an eye on your inbox – we’ll let you know as soon as Module 7 is released…[/text_block][/op_liveeditor_element]

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[op_liveeditor_elements] <div class="row element-container cf " >[op_liveeditor_element data-style=""][text_block style="undefined" align="center" font_size="20" font_style="bold" font_color="%234d5560"]CONGRATULATIONS![/text_block][/op_liveeditor_element]</div><div class="row element-container cf " >[op_liveeditor_element data-style=""][vertical_spacing height="15"][/op_liveeditor_element]</div><div class="row element-container cf " >[op_liveeditor_element data-style=""][progress_bar style="1" color="#c0c6ce" percentage="100"]Complete[/progress_bar][/op_liveeditor_element]</div><div class="row element-container cf " >[op_liveeditor_element data-style=""][vertical_spacing height="15"][/op_liveeditor_element]</div><div class="row element-container cf " >[op_liveeditor_element data-style=""][text_block style="style_1.png" align="left" font_color="%23788596"]Keep an eye on your inbox – we'll let you know as soon as Module 7 is released…[/text_block][/op_liveeditor_element]</div><div class="row element-container cf " >[op_liveeditor_element data-style=""][vertical_spacing height="15"][/op_liveeditor_element]</div><div class="row element-container cf " >[op_liveeditor_element data-style=""][button_1 text="Back%20to%20Home" text_size="20" text_color="#ffffff" text_bold="Y" text_letter_spacing="0" subtext_panel="N" text_shadow_panel="N" styling_width="10" styling_height="10" styling_border_color="#268c79" styling_border_size="0" styling_border_radius="6" styling_border_opacity="100" styling_gradient_start_color="#2ab89d" drop_shadow_panel="Y" drop_shadow_vertical="3" drop_shadow_horizontal="0" drop_shadow_blur="0" drop_shadow_spread="0" drop_shadow_color="#268c79" drop_shadow_opacity="50" inset_shadow_panel="N" align="center" href="http://pprofitsmember.wpengine.com/training-program-home/"/][/op_liveeditor_element]</div>[/op_liveeditor_elements]

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Magnetic Loyalty Programs

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LESSON BRIEF

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